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About the Collection
The Roots Collection shows respect for coffee from crop to cup, taking you back to the origin and sharing real life stories of the farmers and their communities. Rewarding those who nurture and grow our coffee is what defines this special collection and remains at the heart of what we do. Every coffee is 100% certified and helps to maintain the highest environmental and conservation standard, protecting the land where our coffee is grown. The beans in our Botanical Coffee are proudly grown by female farmers at the Cecanor Cooperative in Peru which is part of Café Femenino. We have also collaborated with Project Waterfall on this collection which means 10% of our profits from each bag sold will help bring clean water to coffee-farming communities worldwide.
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The Roots Story
The Roots Collection is all about taking you to back the origin to explore the journey of coffee all the way from the farmers and their farms to the coffee we drink.
Every coffee originates with a farm, a farmer and farming community, who each have a story to tell. We want to share those stories through the Roots Collection giving insight into where our coffee is grown and giving back to those who nurture our coffee from the Roots. That all important link between the farmers, their produce and an exquisite coffee experience defines us, and our commitment to 100% certified coffee shows the value we put into maintaining the highest environmental and conservation standards. Therefore, when you drink the world-class coffee in this collection, you know you are helping our planet and improving the lives of coffee farmers around the world.
We are a proud supporter of Project Waterfall, a charity bringing clean water to coffee growing communities.
We donate 10% profit of every bag of Roots coffee we sell to support this wonderful cause and help bring an end to the water crisis in our lifetime.
*Image Credit: Project Waterfall
Suitable for
A triple-certified, fruit-froward cup profile.
Cooperativa Cafetalera Capucas Limitada (Cocafcal) or Capucas as they are better known, is situated on and around the Celaque mountain, which is the highest peak in Honduras. Celaque means ‘box of water’ in the local Lenca language, and the mountain is the source for many rivers and streams.
Capucas was founded in 1999 by Jose Omar Rodriguez and takes its name from the local town of Las Capucas. In 2004 Omar was chosen to become the general manager, a role he continues today.
The Cooperative works in 12 communities in the municipalities of San Pedro, Copan and Corquin, Copan. In 1999 they had 55 members, and today it has grown to over 75 members with community projects that benefit approximately 2,500 people. Active members are dedicated to growing sustainable conventional, organic and Fairtrade coffees.
Gravilea, cedar, liquidambar, citrus fruits and native cedar are the most common forms of shade tree, the coffee trees are cut to 180cm so they are easier to harvest by hand.
Suitable for
All coffee types, a great crowd-pleaser.
Flourish is a delicious blend of beans Brazil and El Salvador. The Cerrado itself is the youngest coffee growing area in Brazil, covering approximately 23% of the country, the world’s 5th largest. Brazil is known for it’s great growing conditions such as the soil, climate and temperatures, although much of the coffee is grown below 1000 MASL. Therefore, while this may not be a high acidity coffee, it makes up for it with the comforting chocolate praline profiles you will note in this blend.
The second part of this blend includes beans from the El Molino Farm in El Salvador, one of the most important and significant estates that sits amongst the Apaneca Ilamatepec mountain range. The beans are selected from the most productive Bourbon and Pacas trees on the farm. They were chosen due to the homogeneity of the ripeness of the cherries, allowing for precise control and processing. A classic blend of flavours with notes of pine nut, raisin and milk chocolate adding a hint of grape like sweetness and a medium acidity.
Suitable for
A modern take on a crowd-favourite coffee blend.
A delicious blend of milk chocolate and caramel notes derived from beans grown by certified small holder farmers in the Minas Gerais region of Brazil, and the Kimuli Agriculture Cooperative Union in the Ruvuma region in Tanzania:
Kimuli AMCOS is a 1st grade organisation established in 1993 with 326 members. Over the years, the co-operative has grown to the current 2,150 members, out of which 1,452 members are Fairtrade certified smallholder coffee producers. The AMCOS sources its coffees from two districts, Mbinga District Council and Mbinga Town Council situated in the southern highlands of Ruvuma region in Tanzania. The smallholder farmers produce their coffee within small farms (0.5 – 2 acres) owned by families.
The co-operative collects coffee from its members at red cherry stage and conducts primary processing to get parchment before sending them to the factory for secondary processing. As part of income diversification and enhancing food security, members are also engaged in growing bananas, maize, sweet potatoes, wheat, beans, yams and keeping livestock, particularly cattle, pigs and goats.
Suitable for
A flavourful, triple-certified coffee experience.
While women have always been crucial to coffee production in Peru, men traditionally held the economic power. In 2004, 464 female coffee producers in Peru united to change this dynamic and take a step toward empowerment. They decided to separate their coffee production from men to gain visibility and a voice inside their community. Working in partnership with OPTCO, they developed a never-before-existing market for women-produced coffee to serve as an important vehicle for social change and the empowerment of poor, marginalized women coffee farmers. Since then, the Café Femenino movement now includes thousands of women farmers from nine countries across the world.
Café Femenino requires participating cooperatives to give their women farmers control of revenues, land ownership, and acknowledgement for their exceptional coffee. With economic control in their hands, the women farmers of Cecanor have used Café Femenino funds to invest in community betterment projects including children’s libraries, schools, health and nutritional education, and programs that build self-esteem, human rights awareness, and literacy.
Suitable for
A delicious, decaffeinated alternative.
To prepare the beans for caffeine removal, they are cleaned and hydrated with pure, local water, the beans are then introduced to an internally developed Green Coffee Extract (GCE), and caffeine removal begins. Caffeine ventures out on its own, away from the coffee beans into the GCE until the ratio of soluble compounds in the GCE to the compounds in the coffee reach the point of equilibrium. Caffeine and GCE flow continuously through carbon filters until all the caffeine is trapped and separated from the GCE, which is refreshed so that it can be used again and again to remove more caffeine. The process is monitored for around 10 hours and caffeine levels checked as well as time, and gauge temperature controls, until the coffee is 99.9% caffeine free.